TAFF NETWORK Become a Partner ›
TAFF Community Utsav 2026

Celebrations that build communities.
Experiences that help brands grow.

A 12-week festive community journey across Noida and Greater Noida where verified families discover, experience, shop and celebrate with selected brands through curated community events.

● Resident-first experience ● One community per event day ★ Earn Stars for the finale
Partner With Us › Explore the Calendar
⌂
50Community Events
◎
75,000+Verified Families
▣
12Festive Weeks
↗
150,000+Expected Engagements
Built for measurable growth

Why brands love TAFF Community Utsav

Not a conventional exhibition. A curated community-commerce format built around trust, engagement and conversion.

₹0

Zero Rental Activations

No conventional stall rental for selected partner brands.

👥

Direct Family Access

Meet residents and real purchase decision-makers face to face.

◫

Offline + Online

Combine live discovery with QR-led orders and digital follow-ups.

✓

Verified Sales & Leads

Track enquiries, orders, referrals and meaningful engagement.

★

Brand Recall That Lasts

Become part of the community’s trusted weekend experience.

♡

Community Trust

Build credibility through relevant, resident-approved participation.

Simple by design

How the program works

01

We Curate

TAFF selects the community, audience and activation mix.

02

You Showcase

Your team demonstrates products, samples and offers.

03

Families Engage

Residents participate, explore, shop and refer.

04

Leads & Sales

Track conversations, orders and verified outcomes.

05

Grow Together

Unlock repeat opportunities across the community network.

Every event feels different

Experiences that families enjoy

Morning and evening formats are curated around resident interests and relevant brand categories.

01

Morning Wellness

High-energy activities that start the day with participation.

  • Yoga and fitness
  • Walkathons and cycling
  • Health and wellness trials
02

Kids Carnival

Creative, playful activities that bring families together.

  • Art and craft
  • STEM workshops
  • Games and performances
03

Brand Experience

Product-led engagement designed to build trust and convert.

  • Sampling and demos
  • Exclusive community offers
  • On-the-spot sales
04

Lifestyle Zone

Curated discovery across high-interest household categories.

  • Fashion and beauty
  • Home and living
  • Automotive and finance
05

Entertainment

Performances and community moments that drive longer dwell time.

  • Live music and dance
  • Contests and games
  • Evening entertainment
06

Food Street

A weekend café environment with sampling and repeat-order potential.

  • Gourmet foods
  • Desserts and beverages
  • Healthy options
Season One · 10 October to 31 December 2026

The Community Utsav event calendar

Choose a month and open any Community Utsav event to view its details and resident registration. Community names are published only after RWA approval; until then, events display “Community to be announced.”

10 OctSaturday
Event 1

Community to be announced

⌖ Location to be announced
LifestyleEntertainment
Get Updates ›
11 OctSunday
Event 2

Community to be announced

⌖ Location to be announced
Food StreetEntertainment
Get Updates ›
14 OctWednesday
Event 3

Community to be announced

⌖ Location to be announced
Brand ExperienceLifestyle
Get Updates ›
15 OctThursday
Event 4

Community to be announced

⌖ Location to be announced
WellnessKidsBrand Experience
Get Updates ›
16 OctFriday
Event 5

Community to be announced

⌖ Location to be announced
LifestyleEntertainment
Get Updates ›
17 OctSaturday
Event 6

Community to be announced

⌖ Location to be announced
Food StreetEntertainment
Get Updates ›
18 OctSunday
Event 7

Community to be announced

⌖ Location to be announced
Brand ExperienceLifestyle
Get Updates ›
22 OctThursday
Event 8

Community to be announced

⌖ Location to be announced
WellnessKidsBrand Experience
Get Updates ›
23 OctFriday
Event 9

Community to be announced

⌖ Location to be announced
LifestyleEntertainment
Get Updates ›
24 OctSaturday
Event 10

Community to be announced

⌖ Location to be announced
Food StreetEntertainment
Get Updates ›
25 OctSunday
Event 11

Community to be announced

⌖ Location to be announced
Brand ExperienceLifestyle
Get Updates ›
29 OctThursday
Event 12

Community to be announced

⌖ Location to be announced
WellnessKidsBrand Experience
Get Updates ›
30 OctFriday
Event 13

Community to be announced

⌖ Location to be announced
LifestyleEntertainment
Get Updates ›
31 OctSaturday
Event 14

Community to be announced

⌖ Location to be announced
Food StreetEntertainment
Get Updates ›
The season finale

TAFF Community Utsav Grand Finale

The 12-week journey culminates on 31 December 2026 in a celebration of families, partner brands and the strongest success stories of the season.

12-week journey

Every event builds momentum.

  • One community per event day
  • Morning and evening engagement
  • Brand trials, shopping and referrals
  • Resident Stars and rewards
Grand celebration

Awards · Entertainment · Shopping

Awards and recognition for participating residents and partner brands, family entertainment, shopping and curated festive experiences, TAFF Stars benefits and a showcase of the season's verified engagement, referrals, leads and sales outcomes.

★

TAFF Stars

Residents can earn TAFF Stars through event participation, verified purchases and referrals, unlocking rewards, recognition and exclusive finale benefits.

  • Participation rewards
  • Referral incentives
  • Exclusive finale access
Limited founding cohort

Become a Founding Brand Partner

Join a curated group of brands participating across TAFF Community Utsav 2026 in Noida and Greater Noida. Category exclusivity may be considered after confirmation and commercial closure.

  • Access to 50 curated Community Utsav events
  • Direct engagement with verified families
  • Product sampling, sales and lead generation
  • Online amplification and QR-led follow-up
  • Performance reporting and community insights
  • Finale recognition and brand visibility
Discuss on WhatsApp

Interested in partnering with us?

Share your details and our team will connect with you.

By submitting, you agree to be contacted by TAFF Network regarding this partnership.
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