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Showcase Your Brand
Display products to a relevant family audience inside curated premium communities.
Founding Brand Program
From Digital Store To Real Community Sales.
Join TAFF Network and showcase your brand inside premium communities. Engage, sell and grow with zero upfront activation cost for selected brands.
✕ Limited to 20 Founding Brands only
Real Communities.
Real Growth.
Real Growth.
50+Premium RWAs
150,000+Families
35+Activations This Season
VerifiedSales & Engagement
Why Join
Build trust where your customers live.
A focused launch program designed to turn community access into meaningful conversations, qualified leads and measurable sales.
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Engage Face-to-Face
Build trust through product discovery, trials, demonstrations and real conversations.
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Drive Real Sales
Generate on-site purchases and qualified online orders through QR-led campaigns.
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Community Trust
Enter verified residential ecosystems where recommendations influence buying decisions.
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Measurable Results
Track leads, engagement and verified conversions with clear post-activation reporting.
0
Zero Upfront Cost*
No stall rental for selected brands. Participate through a performance-led collaboration.
Simple Process
How it works
From application to community sales in five clear steps.
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01Apply
Share your interest and brand details.
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02Get Onboarded
Our team reviews and confirms your category.
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03Activate
Join selected community experiences.
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04Engage & Sell
Interact, capture leads and drive sales.
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05Grow Together
Use results to unlock repeat opportunities.
A Better Model
Move beyond visibility. Build verified growth.
Community marketing creates a trusted environment where discovery, engagement and conversion happen together—not as disconnected campaign metrics.
Reserve your category →Traditional BTL
TAFF Network
High venue rentals
✓Zero rental for selected brands
Temporary visibility
✓Trusted community presence
Generic footfall
✓Verified family audience
Hope for sales
✓Performance-driven engagement
Limited measurement
✓Clear post-activation reporting
Only 20 Brands
Be part of something exclusive.
Apply for the TAFF Network Founding Brand Program. Our team will review your category and connect within 24 business hours.
✓Founding Brand recognition
✓Category-first consideration
✓Premium community activations
✓Offline + online campaign integration
Express Interest
Tell us about your brand and growth goals.
Questions
Frequently asked questions
How much investment is required?
Selected Founding Brands can begin with zero stall rental. Final commercial terms depend on the activation model, category and agreed performance structure.
How is performance measured?
Campaigns can track registrations, sampling, enquiries, QR interactions, orders and verified sales, depending on the activation objective.
Will I get category exclusivity?
Category exclusivity is considered for confirmed Founding Brands and becomes final after written acceptance and commercial closure.
Which locations do you cover?
The program is focused on premium residential communities across Delhi NCR, beginning with Noida and surrounding markets.
How quickly can we start?
Once your brand, product offer, inventory and activation requirements are confirmed, our team can schedule you for an upcoming Community Weekend.
Ready to become a Founding Brand?
Applications are reviewed category by category.